Mar 11, 2024
Consumers are spending more, buoyed by a tight labor market, pent-up demand in the wake of the pandemic, and access to easy credit. Can CEOs depend on these trends to continue under the pressures of inflation?
Join Steve Odland and guest Denise Dahlhoff, Director of Marketing & Communications Research, to find out how consumer behavior is changing as well as the strategies companies can use to communicate price increases and market sustainable products.
For more on this topic from The Conference Board:
· Read: US Consumers Want More Specific Sustainability Terms and More Detail
· Read: US Consumer Confidence Survey
· Read: Sustainability Needs a Sustainable Price, Especially in Inflationary Times